Client/Business Name: Swag2U
Industry: Custom Apparel and Merchandise
Project Overview:
Swag2U is an e-commerce platform specializing in customized apparel and promotional merchandise. The business allows customers to personalize products such as T-shirts, hoodies, mugs, and other items, offering flexibility in design for individuals, businesses, and organizations looking for unique branded merchandise.
Objective:
The goal of Swag2U was to create an intuitive and visually appealing e-commerce website where users could easily design and order customized products. The website needed to provide a smooth experience for users to upload designs, view product previews, and place orders seamlessly.
Your Role:
The project required full-stack web development and design, focusing on an optimized user interface for customization tools and e-commerce integration.
My role included:
UI/UX Design: Crafting a user-friendly interface where customers can easily navigate through product categories and personalization features.
Front-End Development: Building a responsive, mobile-friendly layout using HTML, CSS, and JavaScript to ensure smooth interactions on all devices.
Customization Tool Development: Integrating a tool where users can upload images, add text, and preview customized products in real-time.
E-commerce Functionality: Setting up the shopping cart, product variations, pricing, shipping, and secure checkout process.
Content Management System (CMS): Implementing a content management system for easy updates on product offerings, pricing, and order management.
Technologies Used:
CMS: Shopify for the backend e-commerce management
E-commerce Platform: Shopify
Languages & Tools: HTML, CSS, JavaScript
Payment Gateway: Shopify Payment Gateway
Design Tools: Adobe Photoshop or Canva for design previews
Challenges & Solutions:
Challenge: Implementing a smooth, real-time product customization feature that can handle various design inputs from customers.
Solution: Integrated a user-friendly design editor with responsive previews, ensuring that users can easily view how their customizations will appear on products before purchase.
Challenge: Ensuring the e-commerce platform could scale and handle a wide variety of product variations and shipping options.
Solution: Designed a flexible product management system with options for size, color, and design customizations, along with automated shipping calculators based on customer locations.
Visit the live website here: Swag2U